Jewellery House "Maxim Ponomarev"

Founder: Maxim Ponomarev

Brand DNA

Signature collection designs, exclusive jewellery projects, bespoke pieces, and home décor crafted from gold, silver, platinum, and precious stones.

Concept

For 20 years, the Jewellery House "Maxim Ponomarev" has specialised in creating intricate and exceptionally complex jewellery pieces. Its in-house production, encompassing a design studio and a gem-cutting workshop, ensures impeccable quality and the ability to tackle any professional challenge.

Brand History

The journey began in 2004 with a small workshop dedicated to bespoke orders. This was when the core team of artists, gemologists, modellers, and cutters formed, united by a shared vision of crafting perfect jewellery as a benchmark of high jewellery art. Over time, the workshop evolved into a large-scale production facility handling extensive wholesale orders.

In 2011, to preserve the traditions of the jewellery house, the founder established the brand. This enabled the finest artisans to focus on crafting exclusive, top-quality jewellery pieces.

Blitz

Ideal place for creativity?

The company workshop, where the magic of creating jewellery happens, is the perfect place for inspiration

Music track most often played when feeling creative?

Jazz melodies — their rhythm and improvisation stimulate new creative solutions

A brand item you’d want to wear non-stop?

A talisman from the "Heavenly Host" collection

Which part of the fashion process is your least/most favourite?

Least favourite: administrative tasks that distract from the creative process. Favourite: conceptual development and design, where ideas come to life, transforming sketches into finished jewellery

Which historical or literary character would you make the face of the brand?

Peter Carl Fabergé — a symbol of exceptional craftsmanship and innovation in jewellery art. His works, like the iconic Fabergé eggs, epitomise beauty, complexity, and profound symbolism. These qualities form the foundation of our creations, as we strive to craft pieces that not only captivate visually but also tell stories, evoke emotions, and serve as legacies for future generations

What scent aligns best with your brand?

A refined blend of woody and floral notes, evoking luxury and sophistication

What’s the hardest part of creating a new collection?

Balancing tradition with modernity. Innovating while adhering to timeless standards of quality and style

What advice would you give your younger self?

Never forget the goal that inspired the beginning, and always pour your heart into every piece, embracing innovative approaches in jewellery art. Never fear challenges, and heavily invest in education and cutting-edge technologies to enhance craftsmanship and product quality

How would you describe your brand in one word?

The best

If you could collaborate with any celebrity (or brand), who would it be?

A collaboration with Van Cleef & Arpels

What will change fashion in the near future?

We will! Along with the integration of technology and innovative solutions in jewellery design, paving new frontiers in creativity. Breakthroughs in sustainable and eco-friendly materials and processes will redefine luxury with care for the environment